We saw Alberto during the Art Walk with a very striking street banner with the words 'La Manzanilla' spelled out in a collage of photographs.
Through the La Catalina Digital Arts program, Alberto helped local kids create the banner- each student making one letter based on an aspect of the town, like 'Flowers', 'The River', 'The Tourists'. The kids learned computer skills in how to manipulate and transfer images to create a final printed piece, and it is beautiful.
Alberto Martinez's family is one of the 'founding families' of La Manzanilla, here since this land was originally turned over from the Hacienda days. In those early days, the family was involved in logging and then switched to making Palm Oil.
Alberto's Tia Martha is the chef at her busy restaurant 'Mi Kasita', and his Tio Pepe Martinez runs the cocdrilario.
As a youth, Alberto decided to go to El Norte and has spent time working and studying digital graphic arts in both the U.S. and Canada. He came back to Mexico and just finished a four-year program at Colima University in Industrial Design.
Now, at the age of 35, he has decided to return to his hometown with the aim of helping kids here improve their lives.
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